Hellmuth & Johnson

Hellmuth & Johnson is a law firm practicing many fields of law, including litigation and real estate, in the Twin Cities metro. NorthWing Digital has assisted with the firm’s digital client outreach by running Google Ads campaigns targeting the top performing keywords for the firm’s practice areas. Additionally, our team has improved the searchability of the client’s website by incorporating target keywords into the content.
  • 52% reduction in cost per lead
  • 50% conversion rate increase
  • A reduction of 30% in the average cost-per-click
  • +2,806 position improvement in keyword rankings
  • 245% increase in monthly organic traffic - from 4,800 web visitors per month up to over 16,000 visitors per month

Strategy and Execution:

NorthWing Digital has used a mix of expansive digital advertising and SEO tactics to improve Hellmuth & Johnson’s visibility to potential clients. By targeting the top-performing keywords for their specific practice areas within our paid ads campaigns, we are able to operate a Google Ads campaign at peak efficiency. Our team has also incorporated target keywords into the client’s website content for improved SEO, attracting an influx of qualified web traffic for the firm’s practice areas.
NorthWing Digital’s digital ads and SEO campaigns have significantly increased Hellmuth & Johnson’s visibility to prospective clients. We’re excited to continue our work for this client, generating cost-effective leads with innovative digital strategies. Hellmuth & Johnson has built a reputation as one of the premier law firms in Minnesota, and it’s our goal to help the firm expand their business and connect with as many new clients as possible.
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